What Happens After You Hand Someone Your Business Card? (Spoiler: Usually Nothing)
You handed them the card. They said they'd reach out. Then... silence. The exchange felt good. The connection didn't stick. Here's why—and what actually makes follow-up happen.
The Exchange Isn't the Connection
Handing someone a business card feels like progress. You swapped information. You did the thing. But research shows that 88% of paper business cards are thrown away within a week. Many never make it out of a pocket or purse. Manual entry causes typos. Cards get lost. The barrier between "I have their info" and "I actually contacted them" is high.
The problem isn't that people don't want to connect. It's that paper makes it harder than it needs to be.
Make It Easier for Them to Keep You
With a digital business card, they tap or scan. One tap = your contact is saved. No typing. No losing the card. No "I meant to add you but..."
Studies show that digital contact sharing leads to about 35% better follow-up rates and 55% better contact retention. When saving your info takes one tap instead of five minutes of manual entry, people actually do it.
The goal isn't the handoff. It's the follow-up. Digital cards remove the friction that kills it.
Make Follow-Up Actually Happen
Share a digital business card. One tap and they have you. No lost cards, no typos, no "I'll add you later" that never happens.
Create Your Free Digital Business Card